Where are you? Make sure to check-in!
If you haven’t at least heard of Facebook and Twitter, you have probably been living under a rock — or in denial. But as quickly as you get used to the ins and out of the most popular social media sites, more are on the rise. And these sites want to know where you are, where you’re going and where you’ve been.
Welcome to the location-based social networks, such as Foursquare — which I have previously discussed in another post. I tried out Foursquare — and I while I’m not super familiar with it, I can see the appeal. You “check in” to businesses and other locations in real time, and many places are now offering special perks for their most frequent visitor — called the “mayor” — and others who check in.
But what about Blippy? Customers can tell their friends about the products that they buy through this site, which links merchant accounts to broadcast members’ purchases to the world. Blippy lets you communicate about and share purchases with friends by syncing already existing e-commerce accounts to Blippy such as iTunes, Netflix, Woot, eBay and more.
And then you’ve got TagWhat, which takes a leap into the world of Augmented Reality (AR). It allows people to tag real-world locations and attach information, reviews, links, photos, videos, notes and so on to those particular spots, whether tied to their current location or not. Users can also follow other people and merge their respective ‘markers’ together in an effort to build a global network of augmented reality hotspots.
A little overwhelming, right? Well, maybe it’s best to start with a toe in the ever-changing social media pool instead of taking a flying leap headfirst. But whatever you do, start swimming!Edit this post
Categories: Uncategorized | Tags: Tags: agency, AR, augmented reality, Blippy, Coles, Coles Marketing, Coles Marketing Communications, Coles PR, Facebook, Foursquare, Indiana, Indianapolis, location, location-based social networking, marketing, media, pr, Public Relations, social media, social networking, TagWhat, Twitter