“Effective advertising and marketing design connects emotionally with an audience.”
Tim has led Coles Marketing’s design team for more than 20 years, stepping beyond the traditional borders of the art director role to act as the firm’s resident idea man and right-brain advocate.
Thinking outside the box is his default mode; he takes pride in occasionally having to be reeled back in rather than needing to be prodded to venture further.
The ability to synthesize complex, abstract ideas into compelling visuals is Tim’s greatest asset.
A sense of personality is evident in everything he produces, whether a piece of advertising collateral or Web components. Tim works hard to execute a client’s vision and ensure its development by the design team, pushing marketing outreach to its creative limits while remaining true to the brand.