The News Chair

Celebrating Sourwine with the Coles Touch

One of our clients, Sourwine Real Estate Services, recently celebrated their 50th anniversary. They were looking for a way to celebrate the momentous occasion and thank their long-time tenants for their loyalty and support. So, we thought what better way to celebrate than with food!

A group of the Coles Marketing team got to work assisting with the coordination of two Tenant Appreciation Luncheons.

Sourwine Real Estate Services is a local family business with a three-generation legacy. So, when it came time to find a caterer, it only made sense to continue with the local theme. Big Hoffa’s Barbeque (located in Westfield, Ind.) catered the luncheons, and they were a hit! Along with the food being delicious, the luncheon gave Joe and the Sourwine team the perfect opportunity to show their appreciation!

Along with assisting in the coordination of the event, Coles Marketing designers created signage to have on site. From banners and posters to brochures and unique centerpieces, we made sure the Sourwine Real Estate Services brand was at the forefront of the event. Tenants even had the opportunity to donate to two charities near and dear to the Sourwine family through a QR code.

Earlier this year, Joe Sourwine took over leadership from his dad, Jim, who was diagnosed with amyotrophic lateral sclerosis, commonly known as ALS. Our team at Coles Marketing assisted with a special article in the Indianapolis Business Journal highlighting the family’s story and the company’s three-generation legacy.

The Coles Marketing team was honored to assist the Sourwine family in bringing their vision to life. Several members of our team were in attendance and had a great time celebrating along with Sourwine team members and many happy, well-fed tenants!


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Coles After Hours with Kevin

Creativity is key to our work here at Coles Marketing. But we take that creativity home with us too. In this entry, we’re taking a dive into Multimedia Designer Kevin Moore’s musical background and the ways in which he rocks out after office hours.

When he’s not designing websites and cooking up graphics, Kevin expresses himself through shredding guitar. Every other weekend, he hits the stage at his local church, bringing his own style to popular Christian rock songs.

Kevin has been rocking and rolling since high school. You can see him leading his first band, Feedbak, in the photo gallery below.

“We called ourselves Feedbak because we sounded about as good as screeching audio feedback,” Kevin said with his hearty laugh that always keeps spirits high in the office.

In the 1980s, he toured the country, performing in a band called Runner and another called Steel Rose. Members of both bands sported the iconic heavy metal hairdos of the era. He looks back on the time fondly.

Kevin’s days of entertaining audiences are far from over. Every once in a while, he breaks out his guitar for everyone here, exciting us as much with his musical skills as the wonders he works on websites. He stands as proof that our team members are rock stars in and out of the office.


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Coles After Hours with Whitney

Coles Marketing is a company where family is a way of doing business. For this entry of Coles After Hours, we’re checking in with Media Planner/Buyer Whitney Coles, who is married to the firm’s Chief Marketing Technologist/Owner Brian Coles. Learn about what she does after hours and what drove her to join the family business.

Outside of Coles Marketing, Whitney Coles is raising two future pro-athletes. When she’s not at her desk, she’s cheering on the sidelines of her sons’ various sports activities. This is familiar territory for her, as she was a cheerleader throughout high school and college. But being a mom is like being the ultimate cheerleader.

“I know more about sports now than I ever did as a cheerleader,” she says with a hearty laugh. “I’m not sure I ever really understood what 1st & 10 meant in the eight years I was on the sidelines cheering at football games. Now I just ask the boys! Our sons are involved in hockey, lacrosse, flag football, baseball, swimming, the list just keeps growing!”

Whitney worked in the world of marketing long before Coles, but she put her professional life on pause shortly after her first son, Will, was born. Two years later came Max. A couple of years after that, Whitney felt like she had the hang of parenthood and was eager to get back to work.

Coles had the perfect opportunity in store — an open part-time position that would scratch her marketing itch and provide the flexibility needed to care for her kids.

Now, with increased working from home, she’s in an even better situation. Not only can she keep a close eye on the kiddos, but she has Brian just around the corner.

“I can just poke my head in his office at home and ask a question or bounce an idea off of him since we’re working in such close proximity,” she said. “We have different strengths and personalities, but they complement each other well and we really enjoy working together. He always says I’m the yin to his yang.”

While schedules and work-from-home procedures are likely to change, one thing’s for certain — Will and Max’s sports will always be a part of their after-hours lives.


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