Posts Tagged ‘Coles Marketing’

American Idol season No. 8 winner Kris Allen will be in Indianapolis Thursday night (May 6), making a special appearance during performances by more than 1,100 student-musicians celebrating the successes of a 10-year partnership that has restored music education in all Indianapolis public schools.

Allen recently signed a new record contract with Universal Music. His self-titled debut album has sold more than 250,000 copies and his latest single,” Live Like We’re Dying,” recently reached No. 18 on the Billboard charts.

The 7 p.m. concert at Conseco Fieldhouse is a free event but tickets are required for admission. Tickets are available at any IPS elementary school.

The concert is the finale for the “Save the Music” initiative that began in 2000 by Bright House Networks and VH1 Save The Music Foundation. When Bright House Networks first joined forces with VH1 Save The Music Foundation to help IPS, music programs were virtually non-existent in the elementary schools and suffering badly in the higher grades because of budgetary constraints and the high cost of instruments.

Since, Bright House Networks and VH1 Save The Music Foundation have provided 42 IPS schools with $1.13 million of new musical instruments to restart IPS’s instrumental music program, including band and strings programs, for elementary, middle and high school students.

Not these days it isn’t. I remember the days of playing the game outside at school — also know as squareball. Today, Foursquare is a web and mobile application that allows registered users to connect with friends and update their location. Users “check-in” at venues using text messaging or a device specific application. They are then awarded points and sometimes “badges.”

Is this the next big thing? As it closes in on one million users this month, Foursquare is being pursued by Internet giant Yahoo Inc., which has offered as much as $125 million for Foursquare. Must be a must have!

It’s a new way for you and your friends to explore your city — and it’s available for the iPhone, Blackberry, Android, Palm and other devices. Have you tried it yet? And Foursquare Day was officially declared on 4/16: 4 squared = 16. 4/16.  Get it?

Ideas for how businesses can use Foursquare to enhance marketing efforts and generate leads are already appearing:

• Create incentives for new customers
• Offer promotions, contests and giveaways
• Maximize the success of events

With three million users expected by the end of the summer, it looks like Foursquare is for real.

Vaccines save lives. They protect both vaccinated individuals and entire communities by preventing the spread of infectious diseases.

National Infant Immunization Week is April 24-May 1.This year’s theme is, “Love them. Protect them. Immunize them.” The awareness campaign highlights the importance of protecting infants from vaccine-preventable diseases and celebrates the achievements of immunization programs and their partners in promoting healthy communities.

Managed Health Services, which provides affordable healthcare to more than 211,400 Hoosiers who receive health insurance through the Hoosier Healthwise program, is stressing the importance of infant and child immunizations this last week of April by encouraging members to schedule well-baby and well-child visits for their children and ensure their immunizations are current.

Parents, healthcare providers and the media, says Dr. Robert Baker of MHS, are important partners for promoting National Infant Immunization Week. These groups are all key stakeholders in ensuring children are fully immunized by two years old. The resounding message to parents on the MHS healthcare plan is to set aside 15 minutes now, schedule pediatrician and physician appointments and have their children immunized, he says.

Because of the success of vaccines in preventing disease in the U.S., parents are often unaware that their children are at risk for so many serious and life-threatening diseases, Baker says. Infants are particularly vulnerable to infectious diseases. Nearly 12,000 babies are born here each day and they will need to be immunized against 14 vaccine-preventable diseases before they reach age 2.

Raising awareness about the importance of infant and childhood immunizations is another step MHS is taking to get its members throughout the state to focus on living healthy lives. With a focus on infants and children, MHS hosts quarterly Health Check Health Days throughout Indiana, geared toward providing members the opportunity to complete recommended well-baby and well-child examinations. MHS reminds parents to keep their children’s immunizations up to date through birthday-card reminders and outreach calls. MHS is also in the midst of conducting Healthy Lifestyles events in several Indiana communities which offer important blood pressure, glucose and cholesterol screenings free of charge to its members.

Coles Marketing Communications has been named Agency of Record for SteadyGRO, a product manufactured by floral industry giant Syndicate Sales Inc. Coles Marketing Communications will globally market the SteadyGRO brand.

SteadyGRO is an inert, sterile product used by home and greenhouse gardeners, professional gardners and hydroponic growers that optimizes soilless plant growth. Available in plugs, sheets, blocks and slabs, SteadyGRO helps growers maximize results when growing indoor food crops like cucumbers, tomatoes, peppers, popular flowering plants, woody ornamentals, vines, ivy and more. SteadyGRO was created to be used as a substitute to rockwool, a soilless growing media developed in Denmark in the early 1970s that has been the standard for vegetable and flower production in North America and Europe for decades. SteadyGRO has been laboratory tested to produce faster seed germination, higher fruit weights and better overall fruit quality than rockwool and, unlike rockwool, SteadyGRO is eco-friendly and can be reduced from its original form to a mass of less than 11 percent or incinerated for bio-mass purposes

Recently, Purdue University conducted a six-month laboratory study that analyzed the performance of growing cucumbers and tomatoes indoors using both SteadyGRO and rockwool. The study concluded that SteadyGRO outperformed rockwool, producing higher germination and fruit weights, plant longevity, general plant health and overall fruit quality.

“We chose Coles Marketing Communications to market SteadyGRO due to the agency’s long and proven history for building and sustaining brand awareness and getting results,” said Kelvin Frye, national sales manager for SteadyGRO. “We have an innovative, revolutionary and proven product in SteadyGRO and Coles Marketing Communications understands how to grow our presence in the international marketplace.”

SteadyGRO is manufactured by Syndicate Sales Inc., a leading manufacturer, importer and distributor of more than 1,500 items to the international floral industry since 1946. Syndicate Sales manufactures brand names Aquapic©, Aquafoam©, Aquaplus the difference is clear©, Aquahold©, Hydraplus©, Hoosier Glass©, Garden Collection© and Everlastin Baskets©. With subsidiary Hurryin’ Hoosier Transport, Syndicate Sales is the leader in customized distribution and delivery to its customers in all 48 contiguous U.S. states and Canada.

Batteries Plus, the nation’s largest all-battery retailer, has improved efficiency, accuracy and cycle time for purchase order processing by integrating a new supplier management solution with real-time reporting developed by Indianapolis-based Blue Horseshoe.

Prior to implementing Blue Horseshoe’s Vendor Portal, Batteries Plus manually managed its purchase order-to-payment process. This made it difficult for the company to work with vendors to place and manage purchase orders, ensure timely and accurate documentation to U.S. Customs to meet the requirements of new regulations in 2010 and track metrics of their other vendors during the purchase process.

Vendor Portal is a software solution that provides global visibility to the health of a supplier network, a real-time dashboard and reporting on individual supplier performance that enables companies to identify their top suppliers. It provides information that companies can leverage in negotiating supplier contracts, integrates seamlessly into a new or existing enterprise system and provides a live, automated global view of a company’s supply chain.

Within six months, Batteries Plus will roll out Vendor Portal to all domestic suppliers and expand the solution by implementing a new quality control step in the company’s overall work flow.

Recently, Blue Horseshoe announced its acquisition of Ohio-based TransTech Consulting Inc. and a major integrated software solutions deal with Florida-based Amalie Oil.

News about new client SteadyGRO’s impressive performance in a recent Purdue University study hit the national media last week, showing up on the Reuters board in New York’s Times Square (at left) and the Clear Channel message board in Las Vegas.

SteadyGRO is a new product that optimizes soilless plant growth. It’s used by home and greenhouse gardeners, pro gardeners and hydroponic growers to grow food crops like cucumbers, tomatoes, peppers, flowers and more. Manufactured by Kokomo, Ind.-based Syndicate Sales, which has for more than 60 years manufactured and distributed more than 1,500 floral related items for the international floral industry, SteadyGRO is available  in plugs, sheets, blocks and slabs.

The Purdue study compared indoor plant growth results using SteadyGro and rockwool, a product developed in the 1970s. A huge difference between SteadyGRO and rockwool is their impact on the environment. SteadyGRO is eco-friendly and can be reduced from its original form to a mass of less than 11 percent or incinerated for bio-mass purposes.

Purdue University research concluded that SteadyGRO H+ was the best-performing soilless growth medium in terms of average grams of fruit harvested per plant in tomatoes and cucumbers. SteadyGRO H+ produced 47 percent more cucumber in terms of fruit weight per plant than rockwool, according to the study, and both SteadyGRO and SteadyGRO H+ outperformed rockwool in promoting the growth of tomatoes by a 23 percent gain in harvested weight.

News of SteadyGRO’s performance compared to rockwool was also picked up by Reuters, Forbes.com, Yahoo! Finance, the Boston Business Journal, the Los Angeles Business Journal, WBTV CBS-3  in Charlotte, N.C., WTHR NBC-13 in Indianapolis and more than 180 other news sites throughout the country.

Indiana-based SteadyGRO has named Daniel Shinall as the company’s social media marketer. Shinall is responsible for the daily maintenance of the SteadyGRO Web site, the company’s activities on Facebook and Twitter and implementing SteadyGRO’s online marketing strategies.

Originally from Savannah, Ga., he served as an intern in the Information/Technology department at SteadyGRO’s parent company Syndicate Sales Inc. during the summer of 2009. Prior to joining SteadyGRO, he was a sales specialist at Circuit City in Savannah and a landscaper at Cottonwood Homebuilders in Richmond Hill, Ga. He graduated from Richmond Hill (Georgia) High School and is attending Armstrong Atlantic State University in Savannah.

SteadyGRO is an inert, sterile product that optimizes soilless plant growth. Used by home and greenhouse gardeners, professional gardeners and hydroponic growers and available in plugs, sheets, blocks and slabs, SteadyGRO helps growers maximize their results when growing food crops including cucumbers, tomatoes, peppers, popular flowering plants, woody ornamentals, vines, ivy and more. SteadyGRO is eco-friendly and can be reduced from its original form to a mass of less than 11 percent or incinerated for bio-mass purposes. SteadyGRO is manufactured by Syndicate Sales Inc., a 60-year staple in the international floral industry that manufactures, imports and distributes more than 1,500 floral-related items in the U.S. and overseas.

Recently, Purdue University research concluded that SteadyGRO outperformed rockwool, a soilless product that has been a mainstay in the industry for decades. Overall, the study concluded, SteadyGRO H+ was the best-performing soilless growth medium in terms of average grams of fruit harvested per plant in tomatoes and cucumbers. SteadyGRO H+ produced 47 percent more cucumber in terms of fruit weight per plant than rockwool, according to the study, and both SteadyGRO and SteadyGRO H+ outperformed rockwool in promoting the growth of tomatoes by a 23 percent gain in harvested weight.

Purdue University research recently concluded that SteadyGRO outperformed rockwool in producing higher germination and fruit weights, plant longevity, general plant health and overall fruit quality of cucumber and tomato plants grown indoors. SteadyGRO optimizes soilless plant growth, helping home and greenhouse gardeners, professional growers and hydroponic growers maximize their indoor plant growing successes.

Research by Purdue University concludes that a brand new product to help indoor plant growers get maximum results outperforms rockwool, the leading soilless plant growing product on the market. That new product is SteadyGRO, manufactured by Indiana-based Syndicated Sales, which is a major manufacturer and distributor of more than 1,500 items to the international floral industry. If you’re into flowers, you’ve more than likely heard of the company’s most popular products, including the Aquapic, Aquafoam, Hydraplus and Everlastin Baskets. 

SteadyGRO is an inert, sterile product that optimizes soilless plant growth. It debuted in the market late last year and is quickly growing in popularity among home and greenhouse gardeners, professional growers and hydroponic growers. SteadyGRO will compete in the marketplace with rockwool, developed overseas nearly 40 years ago. 

Purdue University recently conducted a laboratory study of SteadyGRO compared to rockwool in growing cucumber and tomato plants indoors and the results showed that plants grown using SteadyGRO achieved higher germination and fruit weights, plant longevity, general plant health and overall fruit quality. In the Purdue study, after seven days, 20 out of 20 cucumber seeds germinated with SteadyGRO compared to only 5 of 20 seeds using rockwool and 15 of 20 tomato seeds germinated with SteadyGRO H+ compared to only 5 of 20 seeds that germinated with rockwool. 

Another major difference between SteadyGRO and rockwool – besides SteadyGRO’s proven superior performance in growing plants indoors – is its friendliness to the environment. When growers are finished using the product, SteadyGRO can be reduced from its original form to a mass of less than 11 percent of its original substance – or it can be incinerated for bio-mass purposes. The same can’t be said for rockwool. 

Results of Purdue University research are fascinating. The entire study can be studied on SteadyGRO’s Web site at www.steadygro.com/Purdue.

Bright House Networks digital customers can enjoy CBS College Sports Network and its coverage of the 2010 NCAA men’s championship basketball tournament for free from today through April 5 on channel No. 430.

CBS College Sports Network will complement CBS Sports’ exclusive live network game broadcasts by providing more than 80 hours of coverage of the men’s tournament. CBS College Sports Network will also air the official highlight show of the tournament, NCAA March Madness Highlights presented by Coke Zero. Right after the end of each day’s games on CBS Sports, the highlight show will recap the action of the day with all the scores, news, highlights and analysis.

In addition, NCAA March Madness Central engineered by GMC Sierra will bring viewers exclusive in-progress game highlights, live look-ins and press conferences from every team at every site from the first-round through the championship game. For CBS College Sports Network’s complete broadcast schedule, visit CBS College Sports Network online.

County Commissioners will proclaim Tuesday “Bright House Networks-Net Literacy Day” in Hendricks County, recognizing the dedication of Bright House Networks and partner Net Literacy of Indiana to the local community through their current initiative that will provide computers at no cost to a host of area non-profits that need them. The recognition will occur during the county commissioners’ regularly scheduled weekly meeting that begins at 9:30 a.m. Tuesday at the Hendricks County Government Center, located at 355 S. Washington St. in Danville.

On Feb. 26, Bright House and Net Literacy donated the final round of computers to Sheltering Wings, an emergency housing facility in Danville, Ind., for women and children suffering from domestic abuse (photo at left). Over the course of the last few weeks, nearly 50 computers were donated to seven Hendricks County non-profits that combined provide programs, services and computer access to more than 8,000 county residents. These Hendricks County non-profits in addition to Sheltering Wings have received personal computer donations from Bright House and Net Literacy to either implement or enhance a computer lab within their respective organizations: Hendricks County Senior Services, Sycamore Services, Mental Health Association, Susie’s Place, Head Start and Daycare Nursery Center.

Net Literacy of Indiana is an Indiana-based non-profit incorporated in 2003 by middle school students that has repurposed thousands of computers and established community computer labs in dozens of Indiana communities to provide computer access to more than 100,000 Hoosiers throughout the state.